LG Electronics India, a leading consumer durables brand in the country, has opened a new manufacturing line for SIDE BY SIDE refrigerators at its facility in Pune. This move aligns with the Indian Prime Minister’s vision of Make in India and Aatma Nirbhar Bharat Mission (Self-Reliant India), which aims to promote local manufacturing and reduce dependence on imports.
The new manufacturing line was inaugurated in the presence of top executives from LG Electronics, including Hyun Uk Lee, Global Refrigerator President, and Hong Ju Jeon, Managing Director of LG Electronics India. Also present at the event were Mr. Hyoung Sub Ji, Director of Home Appliances & Air conditioners at LG Electronics India, and other senior dignitaries.
The new facility, which was built with an investment of approximately Rs. 200 crores, is equipped with advanced technologies and machinery. It will produce not only SIDE BY SIDE refrigerators but also Double-door and Single-door refrigerators. This will increase the company’s production capacity and help it meet the growing demand for refrigerators in the Indian market.
The new facility will also create job opportunities for local workers, which will help boost the economy and support the government’s initiative to create jobs for the people. The facility is also expected to positively impact the local suppliers as it will increase the demand for raw materials.
Overall, the inauguration of the new manufacturing line is a significant step towards achieving the government’s vision of Make in India and the Aatma Nirbhar Bharat Mission and will benefit the company, the local economy, and the consumers.
The new manufacturing facility, located at Ranjangaon in Pune, is spread across an area of 52.8 acres, making it a large-scale production facility. The facility is designed to meet the growing consumer demand and extend the company’s product portfolio in the Indian market.
The facility boasts an annual production capacity of 200,000 Side by Side refrigerator units, which significantly increases production capacity and will help the company meet the increasing demand for refrigerators in the Indian market. This expansion will also help the company to strengthen its position as a market leader in the home appliances category and further boost its product leadership in the Indian market.
The Pune facility is not only dedicated to the production of refrigerators but also manufactures TVs, washing machines, air conditioners, and monitors. This diversified production will help the company to cater to a broader range of consumer needs and increase its market share.
The facility is also equipped with advanced technologies and types of machinery, which will help in ensuring high-quality standards and an efficient production process. This investment in technology will also help the company to stay competitive in the market and meet the changing consumer demands.
Overall, the new manufacturing facility at Ranjangaon in Pune is a major step towards meeting the growing consumer demand and expanding its product portfolio in the Indian market. It will also help the company to solidify its position as a market leader in the home appliances category and enhance its product leadership.
Speaking of the inauguration, Hong Ju Jeon- MD, LG Electronics India said, “With our presence in the Indian market for over 25 years, we have continuously served millions of satisfied consumers. Localization has been a key differentiator as we have continuously developed products based on Indian insights. We are fully committed to honorable PM MODI’s vision of MAKE IN INDIA. Last year we started manufacturing Windows inverter AC in India at NOIDA manufacturing facility, this year we are starting SIDE BY SIDE Refrigerator production in India LG Side by Side Refrigerator at Pune manufacturing facility, every year we are expanding our local production operations. With skilled workforce and cutting-edge technologies at our disposal, we are optimistic to cater to the needs of our consumers. We are investing approximately 200 crore in setting up this manufacturing line and will continuously strengthen our local operations. This expansion is a step forward in making Self-Reliant India, LG Electronics is fully confident to make India a strong manufacturing hub. We will be also exporting from this facility.”