Chinese smartphone giant Vivo is expanding beyond Asia, and as a part of its expansion plans, the company has made its entry into two European nations- Romania & Czech Republic. Vivo hosted online media events in these two new markets to & the media was greeted by senior management from the Vivo European headquarters in Dusseldorf. The teams of the Romanian and Czech offices also took part in the event interacting with media.
During the events, Vivo discussed key partnerships and presented the first line-up of smartphones and Denny Deng, Vice President, President of European Business at Vivo, said, “We’re delighted to say Hello in Romanian and Czech! And to officially introduce ourselves, as well as our first smartphones for consumers in Romania and the Czech market. We are saying our first hello here amid a very challenging time for people and businesses worldwide. However, our plans and our commitment to expand our business across Europe have remained unchanged. This follows our company philosophy of doing the right thing, and doing it right,” he further added, “We have just started our European journey in October last year, and we’ve received great feedback and excitement from both business partners and consumers alike. Ever since our first step to international markets in 2014, we have been committed to bringing new quality experiences to our customers. As we always keep them in mind, and are a brand loved by millions of people worldwide, we are sure we will soon start making new friends in Romania and the Czech market as well.”
In 2020, Vivo expanded to six new markets in Europe, and the company aims to double its presence across Europe and become available in more than 12 markets in 2021. In addition to Romania and the Czech market, Vivo plans to expand into Serbia and Austria in the first half of this year. Vivo is also partnering with UEFA, for the upcoming UEFA EURO 2024 Championships. Vivo has also entered into a strategic collaboration with Zeiss to co-engineer imaging systems for upcoming premium smartphones.