Amazon has announced the launch of Kindle Lite in India. Kindle Lite is now the lightest reading app for Android in India. The Kindle Lite App is less than 2MB in size and provides Kindle features like personalized recommendations, Whispersync (synching your eBooks across devices) as well as free eBook samples and titles across English, Hindi, Tamil, Marathi, Gujarati, and Malayalam.
As a launch offer, during the first month of launch, customers will also get 80% cashback on their first eBook purchased on Kindle Lite through Amazon Pay. As per Amazon, the app uses fewer resources but provides a great reading experience and the app will also work on slow internet connections.
Amazon had launched the Kindle Lite app as an open beta on Google Play Store last year and now, as Amazon launches the Kindle Lite, users can now read eBooks instantly without having to wait for the entire book to download. There are other Kindle features like buying eBooks, having a personalized shopping experience, ability to zoom into images, night-mode for reading, changing font sizes and simply navigate through the table of contents for a better reading experience.
Commenting on the launch of Kindle Lite app, Rajiv Mehta, Country Manager, Kindle, said, “As part of our continued focus on India, we are always working to improve the reading experience for our customers. Apps constantly compete for space on a mobile phone and Kindle Lite solves this problem for our readers,” said “Kindle Lite is less than 2MB and built to provide a great reading experience even on 2G/3G networks.”
The Kindle Lite app is available for download now on the Google Play Store.