As the festive season is about to start in India, Intex Technologies, one of the leading consumer durables brand, has today launched 16 new models of single-door direct cooling refrigerators with the latest cooling technology and energy efficiency. The price starts from Rs. 7900 and goes upto to Rs. 18700.
Commenting on the launch of the new lineup of refrigerators, Mr. Jayesh Parekh, Business Head, Consumer Durables, Intex Technologies.“Last year Intex introduced refrigerators to its consumer durables portfolio and have been well received by consumers and market in such a short time. Basis the tremendous response, we thought the start of the festive season will be the right time to give consumers a delightful gift from the house of Intex. We have always striven to bring to our consumers products that are stylish, functional and helps them in improving quality of lives. With this launch we are sure to win the hearts of our regular customers and add exponentially to our new customer base.”
The Intex Direct Cool Refrigerator models provide wide capacity ranging from 50-litre to 215 litre. The DC refrigerators come with a leather finish body which provides a premium feel, the strong toughened glass shelf with rust-free feature to ensure enhanced life. The Refrigerators are powered with robust and durable compressors, which optimize energy efficiently, leading to saving costs without compromise on performance. All the models have certified BEE ratings.
Bollywood star Madhuri Dixit is the Brand Ambassador for Intex’s range of Refrigerators and Washing Machine. The Direct-Cool Refrigerator models are available in PCM floral & Solid paint and will be available in four color variants-Red, Grey, Black, and Silver.
Intext had entered the consumer electronics market last year, by introducing Refrigerators, Air-Conditioners and Air-Coolers to its portfolio, enhanced its LED TV range with Smart LED TVs including 4K TVs, washing machines with fully-automatic models. All these DC refrigerators will be sold via the retail store network, spread across the nation. HOwever, if you want to know more about the individual models, you may refer to the sheet provided below.
Capacity |
Colour |
PCM/Paint |
Model No. | ||||
190L
|
Wine Daffodil |
PCM Floral – Red |
190WD | ||||
Wine Solid |
Solid Paint Red |
190BP | |||||
Wine Titanium |
PCM Floral- Red |
190TT | |||||
180L
|
Blossom Wine |
PCM Floral – Red |
191WB | ||||
Blossom Grey |
PCM Floral – Grey |
191SB | |||||
Tropicana Wine |
PCM Floral – Red |
191WT | |||||
Tropicana Grey |
PCM Floral – Black |
191GT | |||||
Wine Solid |
Solid Paint Red |
| |||||
195L
|
Blossom Wine |
PCM Floral – Red |
211 WB | ||||
Blossom Grey |
PCM Floral – Grey |
211 SB | |||||
Tropicana Wine |
PCM Floral – Red |
211 WT | |||||
Tropicana Grey |
PCM Floral – Black |
211GT | |||||
Wine Solid |
Solid Paint Red |
211WS | |||||
Blossom Wine |
PCM Floral-Red |
211WB | |||||
215L |
Blossom Grey |
PCM Floral-Grey |
211SB | ||||
Tropicana Wine |
PCM Floral-Red |
211WT | |||||
Tropicana Grey |
PCM Floral- Black |
211GT | |||||
Mini Bar |
PCM Silver Titanium |
RR101ST | |||||
90L |
Mini Bar |
PCM Silver Titanium |
RR 061ST |